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We are seeking a dynamic and experienced Product Manager to support the development and execution of cutting-edge B2C sports products. The ideal candidate will have a strong background in product management within the B2C sector, preferably with experience in the sports industry. This role will focus on driving product strategy, managing product life cycles, and delivering products that meet the needs of our consumers.

About Sidelines

Sidelines Group is one of the fastest-growing sports betting and iGaming affiliate companies in the industry, specializing in experience-driven technology.

We’re looking for employees who are ambitious, willingly take ownership, and execute effectively - all to power the company forward.

What will you do?

• Develop and implement product strategies that align with the company’s vision and market trends.
• Conduct market research to identify customer needs and market opportunities.
• Collaborate with cross-functional teams including engineering, marketing, QA, and customer service to deliver high-quality products on schedule.
• Manage the product lifecycle from concept through development, launch, and post-launch analysis.
• Define and analyze metrics that inform the success of products and iterate on those metrics to maximize return on investment.
• Engage directly with customers through various channels to gather feedback and enhance user experience.
• Keep abreast of new technologies, sports trends, and potential partnership opportunities.
• Prepare and present regular performance reports to senior management, highlighting progress, challenges, and future steps.
  
  
  

What will you bring to the table?

• Minimum 2 years of experience in product management, specifically in B2C environments.
• Prior experience in the sports industry, with a deep understanding of the challenges and opportunities specific to sports-related products.
• Proven ability to develop product strategies and effectively communicate recommendations to executive management.
• Strong analytical skills and a data-driven approach to decision making.
• Exceptional interpersonal and communication skills, capable of working in a fast-paced, collaborative environment.
• Familiarity with Agile development methodologies.
• Passion for sports and technology with a continuous drive to improve product offerings.
• Nice to Have - Active participation in sports or deep personal connections to the sports community.