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Content Strategy Manager

Novig

Novig

Operations
New York, NY, USA
Posted on Feb 26, 2025

Content Strategy Manager

$100k – $150k • 0.10% – 0.30%

Summary:

  • The first peer-to-peer sports prediction market, recently closed a $6m seed round from YC, Lux, Soma, Paul Graham, Joe Montana, Innospark, the founders of Instacart and Dropbox, and many other top angels and funds
  • Salaries at the top of benchmarks, with significant equity ownership and generous benefits
  • Founders are recent Harvard grads with quant experience at Jane Street and BoA and years of experience as sharp sports bettors
  • $300B annually bet on sports in the US and the size of the market is rapidly growing, particularly given the opportunity for operators to capitalize on the sweepstakes business model
  • Currently the only way to bet is with retail sportsbooks which have egregious margins, discriminatory and inefficient practices, and a stale betting experience
  • Novig is a sports prediction market that guarantees users the best lines by allowing them to play directly against friends or the market, rather than against the house, making the wagering experience more efficient, fair, and, most importantly, profitable

What will you do?

As our first creative hire, you will primarily be responsible for spearheading Novig's internal content engine.

  • Create socially relevant content end to end, from ideation to content development to be leveraged in organic social media and paid media campaigns.
  • Collaborate with product and engineering teams to align Novig’s creative strategy with product roadmap and the broader sports calendar.
  • Partner with influencers to develop content schedules to boost brand awareness across key platforms for tentpole moments.
  • Monitor creative performance metrics, analyze trends, and adjust strategies to maximize growth.
  • Design dynamic email and creative templates to deliver customized messaging to our cohorts.
  • Stay ahead of social media trends, identifying new opportunities for growth and innovation.

What are we looking for?

Requirements:

  • Proven track record of growing social media accounts, building engaged communities, and driving measurable results.
  • Experience creating trend driven content with strong storytelling, copywriting, and production skills.
  • Comfortable working independently and with small teams covering large surface area.

Additional:

  • Experience with video equipment and editing software.

Who is Novig?

At Novig, we have reimagined the sports betting landscape by building a sweepstakes-based sports prediction market. Our innovative platform allows users to engage in sports predictions without traditional gambling constraints. By leveraging the sweepstakes model, we ensure compliance with regulatory requirements while providing a unique, engaging, and profitable experience for our users. Our goal is to make sports prediction more accessible, fair, and enjoyable.

Novig’s founders, Jacob and Kelechi, are recent Harvard grads with experience at Jane St & BoA who started Novig with the belief that a commission-free P2P exchange model will replace the exploitative and unprofitable betting model of traditional sportsbooks. They themselves were sophisticated sports bettors who grew increasingly frustrated by the latency, discriminatory practices, monotony, and non-profitability of the retail sports betting experience.

As the regulatory landscape evolves in the United States, Novig is positioned to become a leading innovator with our unique focus on research and technology.

How does Novig approach compensation?

We are big believers in providing excellent compensation to everyone on the team as we build.

  • We offer salaries at the top of the benchmarks you’d find for senior roles at big name companies
  • We provide equity to all employees regardless of role. We are looking for people who can grow with us as we scale our team and product, and we think it’s important for all employees, especially our first few teammates, to have significant equity in the company so you have skin in the game and our incentives are aligned.

What benefits does Novig offer?

We are embarking on an ambitious journey and are committed to providing generous benefits, even at this early stage.

  • Robust health, dental, and vision plans, covering 100% of health premiums and 90% of dental and vision premiums
  • Generous 401(k) plan, matching up to 4% of base salary
  • Health Savings Account (HSA) with $1,080 annual company contributions
  • $24/day food or commuter stipend when working in our new office